Clients Driving Innovation.pdf

Clients Driving Innovation PDF

In recent years the construction industry has been criticised forlack of successful innovation compared to other major industries.The question of why the industry has not been seen to be innovativehas created concern among many involved with construction andproperty. The driving concern is where the motivation for thisinnovation should come from. Although construction clients havemade an impact in this area, the industry itself seems divided asto whether, when and where clients should drive the innovationprocess.

Clients Driving Innovation brings together aninternational group of researchers and practitioners to investigatethe role of clients in construction innovation. Written in threeparts, it covers the context for innovation driven by clients, theclient impact on the innovation process and how new ideas can bepushed through into practice. Numerous case studies illustrate therole clients can play and the key issues that need to beaddressed.

With increasing interest in the contribution clients can make toconstruction innovation, Clients Driving Innovation will beessential reading for construction management researchers, majorconstruction contractors and clients and government policymakers.

Winning over 10 prestigious awards, Pixton Comics was named a “leading Web 2.0 pioneer” and “one of the 20 companies driving innovation and changing the way we use the Internet” by Backbone Magazine / … Driving Innovation In Customer Experience With …

9781444301359 ISBN
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Clients Driving Innovation.pdf


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